Expand your small business knowledge with these short videos on popular business topics.
Many business owners hesitate to change pricing because they simply don't know if it's the right time to do so. In this video, Joey Thomas shares 5 tips on when you should consider raising your prices.
Knowing the difference between the client journey and the client experience is a powerful advantage in serving your clients in a more connected and profound way. If you want incredibly happy clients who refer and want to keep coming back, start here!
In todays video Joey Thomas explores the idea of internal vs external locus of control and how this could determine your ultimate success.
In this insightful small business advice video, Joey Thomas, entrepreneur and small business educator from 17hats, reveals the one superpower you need to develop for your business today - active listening.
In this video Joey Thomas, entrepreneur and small business educator at 17hats, builds on part 1 of this video and delves into specific questions to ask during a discovery call.
Joey Thomas dives into the importance of discovery calls and how to make the most of them. Discovery calls are the initial conversations with potential clients where both sides evaluate compatibility and understand the value of the solution offered.
In the video Joey Thomas explores the difference between customer service and customer experience. While customer service is important for satisfaction, providing an exceptional client experience has a greater impact on long-term loyalty and referrals.
Joey Thomas introduces the BANT framework (Budget, Authority, Need, and Timeline) and explains how it can help you systematically identify qualified leads.
In this quick and insightful video, entrepreneur and small business educator Joey Thomas shares five essential habits of incredible salespeople. Discover proven techniques to boost your sales game.
In this video, small business expert Joey Thomas shares five essential automations to help you run a stress-free business. With the power of automation, you can streamline your processes and save time.
Whether you're starting out creating a new business, you're already a successful business owner, or you just want to learn more about what mindset hacks can help you achieve, this video is for you!
Joey Thomas shares valuable advice and provides practical tips to keep your motivation high and your business moving forward.
In this video, Joey Thomas discusses the importance of identifying and establishing core values for your small business.
In this short video, Joey Thomas discusses the importance of having a mission statement for your business, no matter how big or small it is.
In this video, Joey Thomas discusses value-based marketing and provides seven actions businesses can take to implement this approach:
In this video, Joey Thomas, an entrepreneur and small business educator at 17hats, talks about why value-based marketing may be better for businesses than traditional marketing.
In part 2 of this video, I go through 3 parts of the client journey and give you examples of what you could include in your workflows.
In Part 1 of this video, I’d like to give you 6 different kinds of workflows to begin to think about and why they are important.
In this video, we'll dive into the world of social media advertising and show you why it's such an important part of modern marketing.
In this video, we'll explore the importance of follow up and follow through in small business and share some tips for making it a part of your daily routine.
In this video, we'll dive into the world of small business positioning and converse about why you should differentiate yourself in a crowded market.
In this video, we'll explore the importance of timing in lead conversion using current market research. Watch now to learn how to perfect your timing and turn more leads into loyal customers.
In this video, we'll explore the downsides of being too busy in business and share some tips for finding the right balance. Whether you're struggling to keep up with your workload or looking to optimize your productivity, this video has something for you.
In this video, I explore 4 superpowers of an introverted small business owner that allows for great success and effective leadership.
In this short video, I go over a few questions to answer in order to understand your competitors and strengthen your small business.
In this video, we explore how to go a little deeper, beyond the surface level, the know what clients really need.
Without the need to go viral, or be a massive influencer, this video will give you 6 tips to grow your social media presence.
In today's video, we talk about the best way to manage your growing client list!
Time management is the core of becoming an efficient small business. In today’s video, we dive into 7 tips on how to better manage our time.
Today, I'm going to share the most important tip for you to make sure your brain is primed to avoid unwanted distractions and 3 reasons why it works.
In today's video, we talk about how to do “to-do” lists right! Let’s work through a better way to think about your To-do list and make it something we actually use in our business.
In today's video, we talk about the balance between your personal life and running a small business.
Small business advice with Joey Thomas at 17hats: Stay productive when you work from home. It's a struggle, but these tips will help you stay on task.
In this video, we discuss how to uncover and identify those specific pain points by asking a series of questions.
Understanding a prospect's pain points can help you avoid objections and proactively address those needs. In part of this series, we talk about the 4 types of pain points.
More small business owners are relying on remote sales to grow their businesses than ever. We want to give you a few actionable tips from our small business educator and entrepreneur, Joey Thomas.
Retaining current customers will cost you less money and time in the long run, so it's important to have great client retention and create loyal customers from the start!
Joey Thomas, entrepreneur and small business educator with 17hats talks about the three things you can do to supercharge your Email Marketing efforts.
Are you priced correctly? If not, start looking at how else you can help position your brand in the right way.
You can do all the steps correct up to the point that matters most in the sales process, and lose the sale from there. Learn how to fix a lost sale by watching this short video.
Your landing page is the perfect place to show your target audience your offerings and more about your business.
It is important as a business owner to have an efficient sales tactic to draw clients to your business and offerings.
Client communication is the key factor to run a successful business. It builds connection, experience, and trust with your clients.
The goal for your website should be to show up on search site rankings like Google.
Because of the power of social proof for your business, it's important to gather good testimonials or reviews as often as you can.
Listen to this short video about the differences between the two mindsets of a business owner and an entrepreneur.
To start your selling experience, it is important to start by building a relationship with the client. Watch this short video to learn how to make a great sell for your small business.
Joey reveals the importance of remembering why we started our business in the first place. It's important to keep the motivation moving and have goals to continue to reach.
Success is wonderful and it can also come with challenges that are very real. Here are Five tips to help you overcome the overwhelming part of running a business.
Joey gives 5 tips to build a better business network to grow you business.
So today's video is, it's about two concepts, perfection versus excellence. Which one should we be striving for? Perfection or excellence?
PART TWO: Get ready to kick start your business again! Follow these last tips from Joey on recharging your small business.
In today's video, I want to go over six simple steps to recharge your small business, and we're going to do this in two parts.
In this video, Joey gives us five tips on how to improve the sales of your small business.
Standing out in a saturated market or industry can be challenging. Here's a few things you can do to stand out and increase your business.
Listen as Joey discusses some tips to get into new markets and expand your business.
7 Simple Steps To Supercharge your Onboarding Process.
Value is the perception of worth that exceeds the cost for the service or product.
One of the most important things you'll do as a small business owner is building a network of like-minded people that can help you grow your business.
In today's short video, I'm going to go over a few things that make for a successful entrepreneur.
Customer relationship management is a piece of software that you can use to manage all of your company's needs.
Joey gives us insight on what you should think about when hiring a new employee.
Joey talks about several new ideas that can help you manage your business and life.
One of the most important decisions you'll make as a small business owner is when to start paying yourself.
In this video, we'll be discussing the third and final set of mistakes small business owners make in sales.
Part two of top nine mistakes we make in sales as small business owners.
It’s important that we do our part by looking back at the year to evaluate the good, the bad, and sometimes even the ugly in order to make the best moves for the new year that’s coming ahead.
Tips to keep your business running smoothly while you get to enjoy some well-deserved time with friends and family.
Joey takes us through nine common mistakes we make when selling to our clients.
Small business owners can show their appreciation to their top clients by gift giving.
How to transition from a mess of paper invoices and contracts to something that's a lot simpler and more reliable.
Joey gives us some insight on what a landing page is and if it's a good idea for your business.
Upselling is about building great client relationships to better their feelings about the overall experience.
10 marketing and strategic tips to make the most of your upcoming Black Friday or holiday offer to your customers.
Seven green flags on great potential clients and knowing when to pursue them.
Seven red flags to look for when vetting your potential client.
Understand the 'why' in your failures to guide you in a new and better direction in your business.
Perfect your elevator pitch by practicing and “elevating” your pitch.
Running a business is challenging, but having confidence is key to overcome roadblocks standing in the way of success.
Creating social proof around your business is a success factor, so here are six examples of social proof and how to achieve them for your small business.
Why and how you should set up your Google My Business page.
Should you specialize or target a niche audience? Should you go broad to capture a larger audience and offer more products or services?
What’s the difference between a marketing strategy and advertising strategy?
Discussing helpful tips about the payment process and what is most beneficial for your business.
Five tips to find your USP (Unique Selling Position). Eliminate your competition and start attracting the customers you want.
Connecting with your potential customer is important for closing the sale. With this one tool, you can practice and master, you’ll make incredible connections with your leads.
Forming new business habits like: using email templates, propose specific meeting times, using a client portal and taking the time to develop your client journey will help you streamline your communication to minimize any confusion.
Helpful advice on the many ways you can outsource work (and life) tasks to improve your business.
Analyze - Delegate - Breathe ...These are just a few of the things you can do to manage the stress of running your small business.
Learn some actionable tips to help you set goals for you and your business without feeling overwhelmed.
Choosing a brand identity should come with thoughtful conversations with your peers, research, and overall bring you joy. Your goal should be to design your new brand to be visible, unique, and memorable.
Tips that will help make that huge decision about turning your side hustle business into your full time passion.
How you can come up with a great and original new business name.
The importance of making a connection and setting expectations with your potential client to build a remarkable, scalable, and sustainable brand.
14 of the best practices for communicating with clients effectively.
Sometimes it can be time consuming to figure out the best images, content and experience you want to share with your potential clients, but here are 6 new tips to write the best “About Me” page.
Trust is the true currency of business, and helps you keep the momentum going to build loyalty in the long run.
How to overcome those insecure business feelings, and how to push forward on your business journey.
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