Expand your small business knowledge with these short videos on popular business topics.
In this short video, Joey Thomas discusses the importance of having a mission statement for your business, no matter how big or small it is.
In this video, Joey Thomas discusses value-based marketing and provides seven actions businesses can take to implement this approach:
In this video, Joey Thomas, an entrepreneur and small business educator at 17hats, talks about why value-based marketing may be better for businesses than traditional marketing.
In this video, we'll dive into the world of social media advertising and show you why it's such an important part of modern marketing.
In this video, we'll dive into the world of small business positioning and converse about why you should differentiate yourself in a crowded market.
Without the need to go viral, or be a massive influencer, this video will give you 6 tips to grow your social media presence.
Joey Thomas, entrepreneur and small business educator with 17hats talks about the three things you can do to supercharge your Email Marketing efforts.
Your landing page is the perfect place to show your target audience your offerings and more about your business.
The goal for your website should be to show up on search site rankings like Google.
Because of the power of social proof for your business, it's important to gather good testimonials or reviews as often as you can.
Standing out in a saturated market or industry can be challenging. Here's a few things you can do to stand out and increase your business.
Listen as Joey discusses some tips to get into new markets and expand your business.
Small business owners can show their appreciation to their top clients by gift giving.
Joey gives us some insight on what a landing page is and if it's a good idea for your business.
10 marketing and strategic tips to make the most of your upcoming Black Friday or holiday offer to your customers.
Perfect your elevator pitch by practicing and “elevating” your pitch.
Creating social proof around your business is a success factor, so here are six examples of social proof and how to achieve them for your small business.
Why and how you should set up your Google My Business page.
Should you specialize or target a niche audience? Should you go broad to capture a larger audience and offer more products or services?
What’s the difference between a marketing strategy and advertising strategy?
Five tips to find your USP (Unique Selling Position). Eliminate your competition and start attracting the customers you want.
Choosing a brand identity should come with thoughtful conversations with your peers, research, and overall bring you joy. Your goal should be to design your new brand to be visible, unique, and memorable.
Sometimes it can be time consuming to figure out the best images, content and experience you want to share with your potential clients, but here are 6 new tips to write the best “About Me” page.
Discussing how to get your business to stand out and attract more clients.
7 easy tips to help your small business convert more website visitors into paying clients.
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